Course Modules & Syllabus

Discipline Details

Marketing

  • B2B Marketing
  • Digital & Societal Marketing
  • Integrated Marketing Communication and Promotion Strategy
  • Marketing Research
  • Consumer Behaviour
  • Retail Management
  • Sales & Distribution Management
  • Services Marketing
  • Product & Brand Management
  • International Marketing
  • Entrepreneurship Strategies

Finance

  • Taxation
  • Project Appraisal & Finance
  • Behavioural Finance
  • Corporate Finance
  • Investment Analysis & Portfolio Management
  • Managing Banks & Financial Institutions
  • Merger, Acquisitions & Corporate Restructuring
  • Financial Derivatives
  • International Finance
  • Financial Markets & Services
  • Entrepreneurship Strategies

Operations

  • Supply Chain & Logistics Management
  • Operations Strategy
  • Quality Toolkit for Managers
  • Pricing & Revenue Management
  • Sales & Operations Planning
  • Behavioural Operations Management
  • Operations Research Applications
  • Supply Chain Analytics
  • Management of Manufacturing System
  • Sourcing Management
  • Entrepreneurship Strategies

Human Resources

  • Team Dynamics at Work
  • HR Metrics & Analytics
  • Cross Cultural Management
  • Organizational Design
  • Manpower Planning, Recruitment and Selection
  • Employee Relations & Labour Laws
  • Compensations & Benefits Management
  • Performance Management Systems
  • Strategic HRM
  • International HRM
  • Entrepreneurship Strategies

MIS (Management Information System)

  • Data Mining for Business Decisions
  • E-Commerce & Digital Markets
  • Managing Software Projects
  • Data Science Using R
  • IT Consulting
  • Managing Digital Platforms
  • Strategic Management for IT
  • Relational Database Management System
  • Management of Information Technology
  • Managing Digital Innovation & Transformation
  • Entrepreneurship Strategies

Business Analytics

  • Data Mining
  • Marketing Analytics
  • Business Forecasting
  • Data Science Using R
  • Data Visualization for Managers
  • Big Data Technology
  • Statistics for Business Analytics
  • Database Management System
  • Data Analytics using Python
  • HR Metrics & Analytics
  • Entrepreneurship Strategies

Health Care Management

  • Concept of Health & Disease
  • Hospital Support Services
  • Quality Assurance in Health Care
  • Planning and Organising of Hospitals
  • Communication and Relationship Management in Health Sector
  • Marketing in Hospitals and Healthcare Organizations
  • Operations Management in Healthcare Sector
  • Financial Management in Healthcare Sector
  • HR Interventions in Health Care Sector
  • Concept of Community Health & Epidemiology
  • Legal Aspect of Health and Administration